Data | Where do people play mahjong in the Spring Festival? Young people are more obsessed than old people?

"One billion people have 900 million hemp, and another 100 million people are watching". The Chinese Lunar New Year is similar to the wine culture, and playing mahjong is an old tradition. Under the epidemic situation, Chinese people who love playing mahjong are attracted to domestic "mahjong machines" for celebrating the New Year's Eve on the spot and "bringing their own" New Year's Eve. So who is the most "superior" to mahjong? By region, are the "champions" of mahjong still in Chengdu and Chongqing?

The sales volume on Spring Festival Day exceeded 130%, and overseas Chinese also bought

During the Spring Festival of the last two years when the epidemic occurred, household "mahjong machines" ushered in a big outbreak. According to Taobao's "Top Ten Hot Sale New Year Goods Report", "mahjong machines" will become the most popular New Year goods for the 2021 Spring Festival, with a year-on-year increase of more than 130% in daily sales. In addition, according to Tmall's data, on the first day of the 2021 Spring Festival, the turnover of "mahjong machines" more than doubled year on year.

Not only is it popular in China, but during the Spring Festival, overseas Chinese also began to reverse overseas shopping for "mahjong machines". According to the overseas data of Tmall Taobao, before the 2022 Spring Festival, the "mahjong machine" was selected as one of the "Top Ten New Year Goods Favored by Overseas Consumers". On the 2021 annual goods festival, the sales of "mahjong machines" sold overseas through Taobao will more than double that of 2020.